“Hey Mark! How are you man? Long time now see. What’s going on these days?” He said to his friend.
“Oh! I’m not Mark. I am his two brothers James. Mark is performing well though. He’s out of town and will be back in a few days.” James replied.
“Oh! I am so sorry. I got confused. You look just like him.” He replied.
Have you ever get confused like this? Nicely, in Harry Potter, Ron’s mother employed to get puzzled and her son’s loved to play games with her.
Well, the thing is that when 2 different people or everything is identical, viewers may get confused. It’s OK with regards to people and objects, yet it’s not a good part of the world of business.
Why do Bad in the realm of Business?
Would you like people to see your competitor, thinking that it’s you? You actually do not want this to happen, because you will lose sales and customers by doing this. However, this is what occurs when you don’t produce a custom logo design for your business.
If your designer copies the design of your competitor or makes it look similar, then it will cause confusion. You don’t want that to happen, right? Thus, you have to make an effort to create an appealing and custom logo design for your company, always.
Also, when we find out that you copied someone, they will lose faith inside you. Since they won’t trust you, they won’t buy your products. I say, you can’t blame them, since you would carry out the same thing.
Do you want to buy from a company that is not original? Are you going to purchase from a company who needs to copy their competition? You will think that it’s far better to purchase from their competitors because they are a minimum of original and don’t copy others.
Credibility and trust are a couple of issues that play an important role in the realm of business when it comes to retaining existing customers and attractive potential buyers. You’ll threaten your own business and identity if you don’t provide your business an actual, credible and trustworthy face, i.e. logo design.
If people have doubts relating to your brand identity, they will never trust your products and practices. When it comes to spending money, people buy from those who are reliable and original. Now don’t you do the same thing?
So, be imaginative, be unique and be original and always, always generate a custom logo design for your business.